#1 Sales Manager Program for Commoditized Industries!
Turn Your Managers into Coaches
A 3-month coaching program to help managers recruit, train, and retain top talent.
Companies & Associations that trust Dr. Bruce:
Why become a coach?
I don’t know about you, but I’ve never heard someone say, “I’ll run through the wall for my manager.” But you hear players say this all the time about their coach.
Great coaches know how to pull the potential out of their players, and lead them towards a dominant focus. That’s because they have clearly defined their championship. They use an intense but positive drive to be the best.
In today’s complex culture, never has it been more important to coach the “whole” person. It’s not just about “working harder” but meeting players “where they are” to show you care.
Are you ready to lead your team to its championship this season?
Chad Nash
Rookie of the Year
REMAX Alliance
Shelby Barrett
Rookie of the Year
Fairway Mortgage
Fabianna Progar
Rookie of the Year
Amerifirst Financial
Why Commoditized Industries?
A commodity is a good or service that is valuable but becomes so saturated that the consumer thinks they can get it anywhere, therefore they compete on price. Our sales onboarding program specializes in helping commoditized salespeople in housing, banking, insurance, and financial services overcome the commodity traps of business to build deep, meaningful relationships.
Housing
Banking
Insurance
Financial
The Coaching Movement
Great coaches do 3-things for us…
- They make us have conversations we don’t want to have.
- They make us do things we may not want to do.
- They help us become something we never thought we could
become.
Dr. Bruce Lund has one very basic belief in life that trained
people always outperform untrained people.
That’s because of his competitive experiences as…
- A college athlete and championship coach.
- A program director in the Texas A&M system.
- A sales manager to top producers from all walks
of life and experience levels.
Curriculum
Onboarding Week
Everybody Needs a Coach
Month 1 = Recruit
Week 1 – Identifying Talent
Week 2 – The Living Room Pitch
Week 3 – Whatever it Takes
Week 4 – The Attractive Coach
Month 2 = Train
Week 5 – Your Coaching Style
Week 6 – New Player Development
Week 7 – Effective Team Meetings
Week 8 – Success Parties
Month 3 = Retain
Week 9 – High Trust Culture
Week 10 – Disfunctions of Team
Week 11 – Crucial Conversations
Week 12 – Championship Culture
-
Weekly Live Coaching (60-min w/ Dr. Bruce)
-
Systematic Coaching (predefined start/end dates)
-
Weekly Submissions
-
Monthly Evaluations
-
Course Certification
-
Companion Workbook
-
Step-by-Step Training Videos
-
Program Progress Tracker
-
Coach-on-Call (24/7 Support)
-
Private Facebook Group
-
Manager Dashboard & Reports