Dr. Bruce

#1 Sales Onboarding for Commoditized Industries!

3-Month Coaching Program to Master the 5-Habits of Highly Effective Salespeople.

Companies & Associations that trust 90-Day Sales Manager™

Why Sales Onboarding?

Sales onboarding is defined as an educational process that provides newly hired sales reps the necessary knowledge and skills to accelerate production in a timely manner.

Our 5-Habits of Highly Effective Salespeople has a track record for creating Rookie-of-the-Year producers in multiple industries and markets. However, what we’ve learned over the years is that our program is highly effective for producers at all levels, because most salespeople have never had “formalized” business training or could use a refresher course.

Chad Nash

Rookie of the Year


REMAX Alliance

Shelby Barrett

Rookie of the Year


Fairway Mortgage

Fabianna Progar

Rookie of the Year

Amerifirst Financial

Why Commoditized Industries?

A commodity is a good or service that is valuable but becomes so saturated that the consumer thinks they can get it anywhere, therefore they compete on price. Our sales onboarding program specializes in helping commoditized salespeople in housing, banking, insurance, and financial services overcome the commodity traps of business to build deep, meaningful relationships.





The Solopreneur Movement

Nearly half of new salespeople in commoditized industries fail within their first two years. That’s because they don’t run their business like a business.

Meanwhile, seasoned salespeople can slowly slip into complacency and lose the purpose behind their work after years of giving most of their good energy to the wrong people or things.

We empower salespeople to take ownership of their sales, service, and marketing mindset to best leverage the most important parts of their business.

Our methodology is backed by years of research and case studies created exclusively by Dr. Bruce who has a PhD in Human Performance.


Half-Day Kickoff

LIVE Orientation w/ Dr. Bruce

Onboarding Week

The 4-Hour Work Day

Week 1 & 2

Turn Your Pitch into Money

Week 3 & 4

Perfecting Your Prospecting

Week 5 & 6

Perfecting Your Follow-Up

Week 7 & 8

New Client Onboard & Retention

Week 9 & 10

Status Sells Marketing

Week 11

Course in Confidence

Week 12

Graduation / Certification

$ 1500 or $600/m for 3-months
  • Daily Accountability
  • Weekly LIVE Coaching
  • Monthly Evaluation
  • Quarterly Planning
  • Sales Planner & Workbook
  • Companion Training Videos
  • Digital Sales Scoreboard
  • Program Progress Tracker
  • Coach-on-Call (24/7 Support)
  • Private Facebook Group
  • Manager Dashboard & Reports

Our advisors are 5x more likely to reach production goals, and 6x more productive in their daily activities.

But don't just take our word for it...

Producers endorse our program

Book Speaking Topic

  • Perfect for company meetings or annual association events. Includes companion book (at cost).
  • Perfect for team and/or referral partner training. Includes companion book (at cost).